A luxurious, sustainable pavilion that rises out of the earth – a refuge of quiet space and tranquil solitude – an oasis from which to drink in perfectly framed, expansive desert views that will mesmerise you, cause you to pause, to reflect as time seemingly stands still.
WHAT WE WERE ASKED
Create video content that showcased &Beyond's newly renovated award-winning Sossusvlei lodge designed by Jack Alexander and Fox Browne. We had to show all the activities from dune walks, e-biking and helicopter flips to tracking the desert adapted species at first light while still capturing the sense of place and natural luxury.
WHAT WE DID
Based on the architecture itself and the way the light is ever-changing in the desert we committed to a concept of contrasts.
While the focus of these showcase videos is not the brand's ethos of Care of the Land, Wildlife and People. we were able to touch on these elements, particularly calling attention to the sustainability aspects of this lodge such as solar panels, water catchment and treatment.
DIRECTOR: BEVERLEY GLANVILLE
DOP: BRENDAN BARNES
FOCUS PULLER: RUAN BARNARD
EDITOR: MIRIAM ARNDT
SOUND: GARTH BARNES
PRODUCER: JACQUI FANDAM
DOP: BRENDAN BARNES
FOCUS PULLER: RUAN BARNARD
EDITOR: MIRIAM ARNDT
SOUND: GARTH BARNES
PRODUCER: JACQUI FANDAM
AGENCY: FANDAM
PRODUCTION: MUSHROOM MEDIA
SOUND: TIGER FIGHT
PRODUCTION: MUSHROOM MEDIA
SOUND: TIGER FIGHT
"It’s totally beautiful - I think they captured the brief and the essence spot on!"
Debra Fox, FoxBrowne
Here it’s about watching the landscape change around you. It is a place of contrasts. Light and shadow, a harsh landscape softened by neutral cozy interiors, the heat of the day tempered by cool local travertine underfoot, the dry arid nature of the desert quenched by a swim in your private pool and a cold local beer at the end of the day.